GoHawai‘i

Organic + Paid Social Media 


Beyond the beaches of Hawai‘i, there’s a world of culture, cuisine, and adventure that most travelers rarely get to experience when they visit.

As the AOR for GoHawaii, we design the strategy, produce the content, and manage the GoHawaii accounts across organic and paid. Through a blend of culturally rooted content, local experiences, and social-first trends, we invite mindful travelers to explore the islands with an open-mind.


Edelman Team:

CD: Aaron Straka

Art Director: Tarinee Rajaraman

Copywriter: Xahil McDonald