With nearly 80% of Black-owned businesses closing within 18 months, we set out to show how Microsoft Copilot can help change the odds.

Partnering with creator and community philanthropist Keith Lee, we built a creator-led campaign that empowered SMB’s by showing how Microsoft Copilot can help them build the systems they need for long-term success.

Winner – Best in Influencer Impact, 2025 PRWeek Awards

Finalist – Best in Multicultural Marketing, 2025 PRWeek Awards